The state of podcasting

In this third and final part of my audio vs text series, I examine where podcasts fit into the cultural content landscape. The thesis of this series is that audio formats, such as podcasting and audiobooks, have in some ways replaced textual formats like blogs and print books. Text content is certainly not dead, of course, but … Read more

Audiobooks deep dive: latest statistics & trends

In last week’s feature article, I analyzed the rise of audio formats in comparison to the decline in print formats. Specifically: podcasts and audiobooks are on a bull run in the content market, whereas blogs, print books and ebooks continue their bearish tendencies. In the following two articles in this audio vs text series, I’ll take a deeper dive … Read more

Audio vs text: the rise of podcasts & audiobooks

On The Bill Simmons Podcast this month, author Malcolm Gladwell said something that startled me: the audiobook version of his latest book, Talking to Strangers, was outselling the hard cover after the first week on sale. He mentioned this was also happening with the books of Jordan Peterson, a middle-aged self help author who’s become enormously popular with younger generations due to … Read more

Bowie, Houdini & other reasons I ❤️ blogs and newsletters

Last week I argued that blogs, Tumblr and email newsletters can offer an alternative to the Black Mirror world of social media we currently live in. In particular, that we can build this new world – the blogosphere 2.0 – around cultural content. Once again I have to caution: I don’t see this as competing with social media, because … Read more

How interactive media fits into the cultural landscape

Online gaming, virtual reality experiences and mixed reality apps are among the fastest growing parts of the digital economy. But are they what we’d traditionally label as “culture”? A new report argues that not only should these “interactive media” be talked about in the same breath as movies, music and books, they’re also essential to … Read more