--- title: "Weekly Wrapup: Platform Blues, Web 3.0, Android Apps, And More…" date: 2008-10-25 author: "Richard MacManus" categories: - name: "ReadWriteWeb" url: "/category/readwriteweb.md" tags: - name: "2008" url: "/tag/2008.md" --- # Weekly Wrapup: Platform Blues, Web 3.0, Android Apps, And More… ![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/rww-logo-150.jpg)It’s time for our weekly summary of Web Technology news, products and trends. On the trends side this week, we analyzed why platforms such as Facebook and Open Social have been a let-down, we looked at a new (perhaps *under*-appreciated) platform from AOL, reported on the latest ‘web 3.0’ moves by Yahoo!, and more. On the product side, we checked out the new Android app stores and asked why are there so many of them, we wrote about the latest developments in Bloglines and Twine, and more. We also brought you the latest from our new Enterprise Channel and we have the recording from this week’s RWW Live, about online personal finance services. *Sponsored by:*[![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/adb_fmis_bnr_468x60_v1_st.gif)](https://web.archive.org/web/20081225162534/http://www.eztrackz.com/tracking.aspx?id=91301) ## Web Trends [**Why Platforms Are Letting Us Down – And What They Should Do About It**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/why_platforms_are_letting_us_down.php) ![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/platforms_facebook_opensocial.jpg)In good times everyone wants to be a platform. But when times are bad and platforms are just an expense, the resources suddenly shift away. The recent re-design of Facebook, the slow down of Google’s Open Social, and Flock closing its extension site – these are all part of the same pattern. Platforms that don’t have monetization wired in are only good for marketing. This is why the platforms of the future need to think about not just short-term marketing and buzz, but **long-term sustainability and monetization**. [**AOL Quietly Launches One of the World’s Biggest App Platforms**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/aol_quietly_launches_one_of_th.php) ![myaollogo150-2.jpg](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/myaollogo150-2.jpg)AOL announced the [new developer site for MyAOL this week](https://web.archive.org/web/20081225162534/http://dev.my.aol.com/) to almost no fanfare, but at a time when some are declaring the Facebook platform “dead” – AOL’s new platform warrants some serious attention. The new MyAOL platform is an OpenSocial container based on the [gadgets.\*API](https://web.archive.org/web/20081225162534/http://code.google.com/apis/gadgets/), meaning developers shouldn’t have to do much to get their widgets up and running on it. A fair number of MyAOL gadgets already have millions of users, so the new developer site seems like a real opportunity. [**The Future of Web 3.0 According to Yahoo!**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/yahoo_the_future_of_web_30.php) ![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/yahoo_logo_sep08.png)At the Web 3.0 Conference and Expo in Santa Clara this week, Dave Beckett (principal software architect at Yahoo!) and Tom Hughes-Croucher (technical evangelist, Yahoo! Developer Network), answered questions about the recent consumer release of [Yahoo! Open Strategy (Y!OS)](https://web.archive.org/web/20081225162534/http://developer.yahoo.net/blog/archives/2008/04/introducing_the_1.html) and discussed the company’s future plans to [open up almost everything](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/the_era_of_walled_gardens_is_o.php). “The open source, hacker attitude has been part of our culture for so long; now we’re opening up the different pieces,” Hughes-Croucher told the packed room. “We’re taking data from across our sites and sharing it.” [**Resisting Change: iGoogle and Yahoo Profile Updates Shock Users**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/igoogle_and_yahoo_profile_updates_shock.php) ![igoogle_logo.png](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/igoogle_logo.png)Our review of the new [iGoogle](https://web.archive.org/web/20081225162534/http://google.com/ig) homepage was [generally positive](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/google_updates_igoogle_better.php). For a large number of users, however, the latest updates, including the stronger emphasis on the full-screen canvas view, were simply unacceptable. Just this weekend, the [New York Times reported](https://web.archive.org/web/20081225162534/http://www.nytimes.com/2008/10/19/business/19ping.html?_r=1&ref=technology) about the difficulties of making drastic changes to popular web sites without alienating users. Judging from the reaction of some of iGoogle’s users, Google’s switch to the new iGoogle layout is a textbook example for how not to update a popular product. If Google had made these changes incrementally instead of foisting a completely new version of iGoogle onto its users without warning, it could have surely prevented the current outrage. [**RWW Live: Online Personal Finance**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/rww_live_online_personal_finance.php) ![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/mint_wesable_tipd.jpg)You can’t turn on the TV, visit Yahoo Finance or pick up the Wall Street Journal without hearing about the economic crisis we’re in. It’s caused most of us to step back and look at our own financial situation. In this week’s [episode of RWW Live](https://web.archive.org/web/20081225162534/http://apps.calliflower.com/conf/show/40785), we looked at how you can **use Web tools to improve your personal finances**. We had executives from **Mint**, **Wesabe** and **Tip’d** on the show. Here’s the audio: Download [MP3](https://web.archive.org/web/20081225162534/http://www.profitablesignals.com/audio/OnlinePersonalFinance.mp3) ***SEE MORE WEB TRENDS COVERAGE IN OUR [TRENDS CATEGORY](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/trends)*** ## A Word from Our Sponsors We’d like to thank ReadWriteWeb’s sponsors, without whom we couldn’t bring you all these stories every week! - [FreshBooks](https://web.archive.org/web/20081225162534/http://www.freshbooks.com/tour.php?ref=515) offers professional online invoicing. - [SocialText](https://web.archive.org/web/20081225162534/http://d.openx.org/ck.php?oaparams=2__bannerid=1352__zoneid=235__cb=5319c7d0f5__maxdest=http://www.socialtext.com/solutions/webinars/marketing_webinars.php) provides an enterprise wiki platform. - [WildApricot](https://web.archive.org/web/20081225162534/http://d.openx.org/ck.php?oaparams=2__bannerid=1995__zoneid=239__cb=98d8239eb7__maxdest=http://www.wildapricot.com/membership-management.aspx?utm_campaign=RWW&utm_medium=referral&utm_source=readwriteweb.com&utm_content=MMFCA) is Membership Management Software. - [Strands](https://web.archive.org/web/20081225162534/http://d.openx.org/ck.php?oaparams=2__bannerid=1767__zoneid=235__cb=f0f4e9c70c__maxdest=http://bizsolutions.strands.com/) provides real-time recommendations of products. - [Calais](https://web.archive.org/web/20081225162534/http://www.opencalais.com/rww01) brings semantic functionality into your site. - [MediaTemple](https://web.archive.org/web/20081225162534/http://d.openx.org/ck.php?oaparams=2__bannerid=1491__zoneid=362__cb=4c0fc53e95__maxdest=http://www.mediatemple.net/?utm_campaign=rww&utm_medium=banner&utm_source=readwriteweb.com&utm_content=bluebug) provides hosting for RWW. - [The Web 3.0 Conference](https://web.archive.org/web/20081225162534/http://d.openx.org/ck.php?oaparams=2__bannerid=1715__zoneid=242__cb=5f881bc514__maxdest=http://www.web3event.com/) is on October 16 – 17 in Santa Clara. - [Direct Media Exchange](https://web.archive.org/web/20081225162534/http://d.openx.org/ck.php?oaparams=2__bannerid=734__zoneid=244__cb=96048a63b3__maxdest=https://direct.rightmedia.com/?utm_source=readwriteweb&utm_medium=banner&utm_campaign=readwriteweb1) is a solution for managing ad networks. - [Rackspace](https://web.archive.org/web/20081225162534/http://d.openx.org/ck.php?oaparams=2__bannerid=1054__zoneid=238__cb=af8107a8ac__maxdest=http://www.rackspace.com/383/index.php?green=true&CMP=readwriteweb_ros_ban_125x125_smb_sept) provides dedicated server hosting. - [SmartyPig](https://web.archive.org/web/20081225162534/http://www.smartypig.com/) is Simple. Smart. Savings. - [Quintura](https://web.archive.org/web/20081225162534/http://affiliates.quintura.com/) is a visual-based search engine. - [Eurekster](https://web.archive.org/web/20081225162534/http://www.eurekster.com/) is a custom social search portal. - [SixApart](https://web.archive.org/web/20081225162534/http://www.sixapart.com/) provides our publishing software MT4. ## Web Products **[Three Places To Shop For Android Apps? How Confusing!](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/three_places_to_shop_for_android_apps.php)** ![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/androidlogo2.jpg)This week, T-Mobile stocked their stores with G1 handset, the first smartphone to feature Google’s mobile operating system “Android.” Along with the device itself, the Google [Android Market](https://web.archive.org/web/20081225162534/http://android.com/market/) also went live. There, developers are offering a number of applications for installation on the new phone. However, the Android Market isn’t the only place to get apps. Both [Handango](https://web.archive.org/web/20081225162534/https://developer.handango.com/PlatformTopSoftware.jsp?siteId=1216&topSectionId=0&topOption=3&productType=2&title=All+Best+Selling+ANDROID+Software&platformId=9) and [MobiHand](https://web.archive.org/web/20081225162534/http://www.mobihand.com/platformMain.asp?platform=13) have app stores of their own. Will this open ecosystem be good for the “Google phone” or will it lead to consumer confusion? See also: [**Android Goes Open-Source**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/android_goes_opensource.php) [**Bloglines Returns to Challenge Google Reader – Thank Goodness**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/bloglines_is_back.php) ![bloglines-logo.jpg](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/bloglines-logo.jpg)Popular RSS reader [Bloglines](https://web.archive.org/web/20081225162534/http://beta.bloglines.com/) says it’s solved the much publicized recent problems with feed updating that lead smaller services to pursue its users and Google Reader triumphalists to declare the RSS reader market all zipped up. It’s true that Bloglines has a lot of problems, but all software does and competition is incredibly important in any sector, including among RSS readers. Despite its shortcomings, Bloglines is worth a look and when it works it works very well for many people. RSS is such a powerful media that it’s essential that the market leader, Google, be kept on their toes. [**Twine Launches 1.0 Version – Eyes Facebook, Google Reader, Delicious, Digg, …**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/twine_public_launch.php) ![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/twine/twine_logo.jpg)When [Twine](https://web.archive.org/web/20081225162534/http://www.twine.com/) announced itself [to the world exactly one year ago](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/twine_first_mainstream_semantic_web_app.php), it claimed to be “the first mainstream Semantic Web application”. However despite [raising millions of dollars](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/twine_raises_millions_more.php) in its quest to bring the Semantic Web to the mainstream, Twine has been beset by usability and performance issues in its beta period. Our own Marshall Kirkpatrick wrote probably the most brutal review. The post title said it all: [Twine Disappoints After Semantic Web Hype](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/twine_disappoints.php). However Twine has just launched publicly, confident that it is ready for prime time. We spoke with Twine founder and Semantic Web proponent Nova Spivack this week to find out what’s changed, who’s been using Twine up till now, and where the service is headed in the future. [**Make Your Own iPhone/Android Apps With New App Generator**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/make_your_own_iphone_android_apps_with_new_generator.php) ![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/apploop_iphone.png)Today [AppLoop launched](https://web.archive.org/web/20081225162534/http://apploop.com/blog/post/54827874/making-apps-is-hard-well-do-it-for-you) a mobile application generator which lets you turn any RSS feed into a mobile application for either iPhone (available this week) or Android (coming soon). The company, which competes with [the analytics and advertising solution MediaLets](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/medialets_launches_think_doubleclick_for_iphone_apps.php), wanted to provide everyone with the tools to make a mobile app, even if they didn’t have any programming experience. To do so, they’ve created their new **[Mobile Application Generator](https://web.archive.org/web/20081225162534/http://apploop.com/dev/setup/generator)**, a tool which creates a mobile-ready application in less than two minutes. [**Adobe’s Ichabod and The Headless Search of Flash**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/adobe_ichabod_flash_ajax.php) ![imgAdobe.jpg](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/imgAdobe.jpg)While [Adobe Flash](https://web.archive.org/web/20081225162534/http://www.adobe.com/products/flash/ "Adobe Flash") has remained popular with Web developers who want to deliver fluid user interfaces, database-driven content, and nonstandard typography on the Web, it has suffered from one glaring shortcoming: search engines have been unable to effectively index the content held within the Flash file. With Ichabod, Adobe is hoping to fix that problem for Flash. ***SEE MORE WEB PRODUCTS COVERAGE IN OUR [PRODUCTS CATEGORY](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/products)*** ## RWW Enterprise Channel [**Caspio: Gritty and Profitable In a Tough Market**](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/caspio_gritty_profitable_in_a.php) ![](https://web.archive.org/web/20081225162534im_/http://www.readwriteweb.com/images/rww_enterprise.jpg)As part of our [Gritty Entrepreneurs](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/web_20_gritty_entrepreneur.php) series, we interviewed Frank Zamani, Founder/CEO of [Caspio](https://web.archive.org/web/20081225162534/http://www.caspio.com/). Their pitch is “no more programming for custom web applications”. That is a tough market, which we will explore in this post. But Caspio is bootstrapped, profitable and can point to some real case studies. So they must be doing something right. Let’s tell you this entrepreneur’s tale and assess their future prospects. [Email us](https://web.archive.org/web/20081225162534/mailto:editor@readwriteweb.com) if you’re interested in writing for ReadWriteWeb’s Enterprise Channel. ***SEE MORE ENTERPRISE COVERAGE IN OUR [ENTERPRISE CHANNEL](https://web.archive.org/web/20081225162534/http://www.readwriteweb.com/archives/enterprise/)*** That’s a wrap for another week! Enjoy your weekend everyone. *Originally published on ReadWriteWeb ([archived copy](https://web.archive.org/web/20020204040018/http://www.readwriteweb.com/archives/africans_and_their_mobiles_part_1.php))*