---
title: "Update on Personalized Start Pages"
date: 2006-06-11
author: "Richard MacManus"
categories:
  - name: "ReadWriteWeb"
    url: "/category/readwriteweb.md"
tags:
  - name: "2006"
    url: "/tag/2006.md"
---

# Update on Personalized Start Pages

I was pleasantly surprised that my post [The Future of Personalized Start Pages](https://web.archive.org/web/20120519022234/http://www.readwriteweb.com/archives/the_future_of_p.php) get [Dugg](https://web.archive.org/web/20120519022234/http://digg.com/software/The_Future_of_Personalized_Start_Pages) last week. Looking through the comments, most of [the Digg readers](https://web.archive.org/web/20120519022234/http://digg.com/software/The_Future_of_Personalized_Start_Pages) liked Netvibes or Google’s start page. btw Google is [still promoting](https://web.archive.org/web/20120519022234/http://www.readwriteweb.com/archives/google_promotes.php) its start page on the google.com page, which I think is significant (not many other people do though, judging by the lack of Techmeme action on that subject).

On business models for start pages, the [Postbubble blog](https://web.archive.org/web/20120519022234/http://www.postbubble.com/2006/06/01/ajax-homepages-flooding-house-boats/) floated the concept of “consolidation” as a means to rise above the standard advertising-supported model:

> “An example of this would be to consolidate industry-specific news, market data, competitive intelligence, email, and even collaboration tools in such a way that it would appeal to companies interested as a corporate start page. You could even make it specific to the sales group, marketing group, or R&D.;”)

A business portal was one of the things I mentioned in my post as an option for start pages, so I like Postbubble’s thinking there.

*Originally published on ReadWriteWeb ([archived copy](https://web.archive.org/web/20020204040018/http://www.readwriteweb.com/archives/update_on_perso.php))*