---
title: "Summary of Bill Ives’ KM Storytelling Posts"
date: 2004-11-17
author: "Richard MacManus"
categories:
  - name: "ReadWriteWeb"
    url: "/category/readwriteweb.md"
tags:
  - name: "2004"
    url: "/tag/2004.md"
---

# Summary of Bill Ives’ KM Storytelling Posts

I recently did a dump of content from my PDA to [my linkblog](https://web.archive.org/web/20050206183453/http://ideas.readwriteweb.com/) – things I’d been reading offline and not yet recorded in my ‘Ideas Database’ (aka my linkblog). One batch of links is from a single person, [Bill Ives](https://web.archive.org/web/20050206183453/http://billives.typepad.com/). So I thought I’d dump them into one R/WW post – more for my benefit than anything else.

All these links are from his [Trends: KM/Portals](https://web.archive.org/web/20050206183453/http://billives.typepad.com/portals_and_km/trends_kmportals/index.html) category, which I read specifically for the posts on KM storytelling:

a) From [Stories and Organizational Learning](https://web.archive.org/web/20050206183453/http://billives.typepad.com/portals_and_km/2004/05/stories_and_org.html):

(quoting [Steve Denning](https://web.archive.org/web/20050206183453/http://www.stevedenning.com/)) “Storytelling doesn’t replace analytical thinking. It supplements it by enabling us to imagine new perspectives and new worlds, and is ideally suited to communicating change and stimulating innovation.”



b) [On KM success](https://web.archive.org/web/20050206183453/http://billives.typepad.com/portals_and_km/2004/06/emerging_form_t.html):

“I have found the key differentiator in KM success to be the quality of leadership and not the quality of KM solution design or technology. I have seen implementations with acceptable designs flourish under the right leadership and brilliant “next generation” KM designs flounder under poor leadership.”



c) From [History of KM Part 6: Digital Age Offers Scalability with New Possibilities for Dialogue](https://web.archive.org/web/20050206183453/http://billives.typepad.com/portals_and_km/2004/07/with_the_contin.html). Bill finishes his excellent “History of KM” series (which I thoroughly enjoyed reading) with this sentence:

“Now blogs have entered the picture to make content more personal.”



What an excellent way to conclude a history of KM – it’s saying that we’re in the middle of making history right now, with blogging.

d) Another series of posts I enjoyed was “Storytelling and Knowledge Management” – another 6-parter. In Part 4, [Documenting and Sharing Organizational Knowledge](https://web.archive.org/web/20050206183453/http://billives.typepad.com/portals_and_km/2004/08/storytelling_an_3.html), Bill says:

“To make knowledge collection and knowledge sharing more effective, one must go beyond simply abstracting documents from explicit knowledge sources. It is necessary to provide a story of the document.”



Which again, is where blogs come in according to Bill.

e) In Part 5, [Enhancing Learning](https://web.archive.org/web/20050206183453/http://billives.typepad.com/portals_and_km/2004/08/storytelling_an_4.html), Bill explains the benefits of stories as a learning device:

“The story contains much more than a series of basic procedural steps. It can contain the rationale, the strategy and the cultural values implicit within the actions taken by the story teller.”



f) In a later series called “KM Stories”, Bill writes about specific case studies. In [Part Two](https://web.archive.org/web/20050206183453/http://billives.typepad.com/portals_and_km/2004/08/km_stories_part.html) he says:

“For knowledge management to be successful, IT, HR, and the business units need to work together to achieve success.”



g) In his [postscript](https://web.archive.org/web/20050206183453/http://billives.typepad.com/portals_and_km/2004/09/post_script_sum.html) to that series, Bill lists the factors for successful KM projects. I won’t re-list them all here, but suffice to say (for me) that the first two are people-related factors:

“Gain and Enlist Top Down Support to Overcome Turf Issues

Provide Strong Leadership for the Knowledge Function”



I suspect that’s why KM projects are so wont to fail. When you require the support of lots of different people and a strong leader, well that’s Politics – not technology. And we all know how contentious politics can be!

Thanks to Bill Ives for writing so much valuable content on the subject of KM and storytelling. I hope to read more soon.

*Originally published on ReadWriteWeb ([archived copy](https://web.archive.org/web/20020204040018/http://www.readwriteweb.com/archives/002451.php))*